Thread
Thread is a creative studio based in Lancaster, PA
Crafting a new digital home and experience for the best burger spot in town.
After working with Cabalar on their original website back in 2019 (a simple landing page for customers to access his menu), Steve Cabalar came back to Thread for our help again: this time to expand the site to help better capture the brand's laidback, playful personality and improve upon the back end editing experience for his constantly changing menu as well as the addition of his new food truck.
When it comes to managing a complex menu with multiple locations, we felt that the Webflow CMS was adding friction and complexity, so naturally we decided on Sanity as the CMS. Sanity would allow for easy menu modification — giving the culinary team at Cabalar full control over adding menu items and even categories. It also allowed us to unify the editing experience for the Cabalar team after the addition of their food truck, which has a different menu, and bring all management all under one digital roof.
We were able to create modularity with the pages, allowing content editors to quickly make changes, add in new blocks, and scale the website alongside the business. Spinning up new pages without the help of our team or any additional development.
Cabalar's new website build represents a new foundation for digital fun for the restaurant, keep an eye out for more features added soon!
Thread is a creative studio based in Lancaster, PA
An interactive web developer based in San Diego, CA. Passionate about collaborating with good people to make cool things for the web.