Key benefits
- More Collaborative Teams: Engineers, Marketers, and Merchandizers focused on creating great content experiences.
- Increased Product Confidence: Tecovas Engineers built a content stack that empowers their merchandizers to ship new product content efficiently and confidently.
- Personalized Customer Moments: The Tecovas team has created unique web experiences based on their customers interest from everything from weddings to workwear.
I want to build tools and systems that, at no point, should I have to say 'no, I can't do that' it's more 'should we do that?' And if the answer is yes, then we have the stack and the ability to go and do it
About the customer
Tecovas is an American retailer of cowboy boots and Western-style apparel. Along with cowboy boots. Tecovas also sells leather accessories and denim products.
Behind The Experience: Tecovas
We sent Sanity Co-Founder & CTO Simen Svale down to Austin, Texas to learn how Tecovas brings their content to life for their customers.
You can watch case study below!
If you want to go deeper into the Tecovas technical story you can watch the deep dive webinar with Kevin, Anya, and the team below.
How Tecovas creates intentional experiences with Sanity
Learn more about how Tecovas crafts unique customer experiences with their small, but mighty, team.
