How PUMA runs fast with Sanity and Next.js
Moving fast as a global brand – a look at how Puma uses Sanity and Next.js to run their multi-platform infrastructure.
- When
- November 1, 2022
- Where
Streaming Online
Speakers
How Puma gets global teams in sync with Sanity
Sanity’s single source of truth for content helps PUMA move faster, create innovative digital campaigns, and achieve a holistic digital brand across markets.
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Sanity is the connective tissue for all of our digital properties, syncing content for all of PUMA's global markets.
Platform Overview
Sanity Composable Content Cloud
To meet the ever-increasing demands of modern engagement, you need a modern content management system. Tackle channel proliferation, localization, personalization, and more with Sanity. Sanity is made up of three main components:
Sanity Studio
A content workspace you can tailor to match your team's needs—with all the visual tools they expect built-in. Real-time collaboration removes bottlenecks and empowers teams with custom access and workflows.
Content Lake
A no-ops storage and distribution layer that syncs content and data for use by teams across your organization. Its precise query language enables reusing content anywhere.
APIs
Sanity's APIs are designed for developers to thrive. They seamlessly integrate with existing CI/CD workflows, support programmatic schema coding, and offer real-time 2-way syncing.
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