SEO optimized content with Next.js

A few core principles, applied consistently, can form a solid foundation that benefits both search engines and editorial workflows.

Prepare useful, optional and reusable schema types specifically for SEO content and render them into page metadata the Next.js way.

Now you're setup for success, extend the fields made available to your authors.

Redirects are a critical component of SEO and site maintenance. While they may appear straightforward at first, improper implementation can lead to complex redirect chains and degraded site performance.

Generate dynamic Open Graph images that pull your data directly from Sanity, saving you hours of design work and ensuring your social previews are always up to date with your content.

Speed up ideation of social media posts. And as a result, boost your SEO from sharing your content to a wider audience across different social platforms.

A sitemap helps search engines understand and index your website more effectively. Generate a dynamic sitemap to guide search crawlers through your content, showing them what pages exist and how often they change.

JSON-LD is a powerful way to provide structured data to search engines—fortunately structured data is what Sanity does best.

Let's test what you've learned in the prior lessons!